Imagination Wins

Entries categorized as ‘Food’

No Waffling Needed on Visiting Belgium

October 8, 2009 · Leave a Comment

Facades of some guildhalls on the Grand Place in Brussels, Belgium (photo by Aaron Dalton)

Facades of some guildhalls on the Grand Place in Brussels, Belgium (photo by Aaron Dalton)

Poor Belgium often gets overlooked by European travelers jetting off to Paris, Berlin or Vienna.

But those who take the time to explore the charming cities of Brussels, Antwerp and Bruges will find artistic and culinary delights without battling the tourist hordes.

So admire the Chagall paintings  in the Brussels Royal Museums of Fine Arts, have yourself a sugar-dusted waffle topped with whipped cream, visit the Antwerp studio of Peter Paul Rubens and see why picturesque Bruges is called the Venice of the North.

Get all the details in this travel feature for the Jewish Exponent.

Categories: Food · Journalism · Travel
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Malaysian Fare 2.0

February 12, 2008 · Leave a Comment

Kuala Lumpur, Malaysia's iconic Petronas Towers via Wikimedia Commons (photo by Daniel Berthold)

Kuala Lumpur, Malaysia's iconic Petronas Towers via Wikimedia Commons (photo by Daniel Berthold)

I had to travel all the way to Kuala Lumpur for my first taste of nitrogenized, sferificated green apples, concocted in the fertile mind of chef Kevin Cherkas.

Find out what motivated Cherkas (an El Bulli alum) to make a beeline for Malaysia – plus get the recipe for Cherkas’ tasty Dr. Seussian California Ball sushi – in this food feature for Outside’s GO, a men’s travel and style magazine from the publishers of Outside Magazine.

Categories: Food · Journalism · Travel
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Smart Moves to Stay Sharp

November 1, 2007 · Leave a Comment

Sudoku via Wikimedia Commons (image by Tim Stellmach)

Sudoku via Wikimedia Commons (image by Tim Stellmach)

Want to keep your brain agile and active?

Take up sudoku, sip some red wine, learn to tap dance, study a foreign language and eat more salmon!

Discover more strategies for maintaining a healthy mind in this November 2007 cover story for This Active Life magazine, published in print and online by the National Education Association.

Categories: Food · Health · Journalism · Nonprofit
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Crush Camp

June 1, 2007 · Leave a Comment

Beautiful grapes on the vine in Napa, California (photo by Kris Robinson)

Beautiful grapes on the vine in Napa, California (photo by Kris Robinson)

Cut some California grapes, sort them, press them, blend the fermented juices, even try your hand at rolling wine barrels.

Where you can get this sort of crash course in winemaking? At Napa Valley’s Crush Camp, of course.

Get the full story in this 2007 May/June feature for Private Clubs, a lifestyle and travel magazine for members of private clubs (natch).

Categories: Food · Journalism · Travel
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Packaged Lives

November 1, 2006 · Leave a Comment

November 2006 cover of IN Magazine

November 2006 cover of IN Magazine

Unnoticed and underappreciated, packaging is all around us.

Explore the role of packaging in our daily lives via this cover story for the November 2006 issue of IN Magazine, the  in-flight magazine of LAN, the national airline of Chile.

Categories: Business · Food · Journalism · Technology · Trend
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Flavors – Student Survival Guide (for Dunkin’ Donuts®)

March 1, 2006 · Leave a Comment

Nature's perfect food? (Photo by Salim Virji)

Nature's perfect food? (Photo by Salim Virji)

I’ve always been a big fan of Dunkin’ Donuts (particularly the toasted coconut variety).

So I was thrilled when communications firm RF|Binder asked me to write a couple of branded Dunkin’ Donuts guidebooks for college students in New York City and Philadelphia.

The guides mixed hip tips on entertainment, dining, shopping and recreation with information on Dunkin’ Donuts new line of flavored coffees.

RF|Binder ultimately distributed thousands of the guides on college campuses in and around New York City and Philadelphia, generating plenty of buzz among caffeine-loving students and their friends.

Categories: Business · Communications · Food · Travel
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Brewing Brand Recognition

January 2, 2006 · Leave a Comment

Steaming mug o' coffee (photo by Matt a.k.a. gomattolson)

Mmm... hot coffee! (photo by Matt a.k.a. gomattolson)

Find out how coffeehouse chain It’s A Grind got millions of dollars worth of exposure through some fortuitous product placement on Showtime’s hit show Weeds.

Get the full story from the January 2006 issue of QSR, a trade magazine for the quick service restaurant industry.

Categories: Business · Case Study · Entertainment · Food · Journalism
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Applebee’s Turnover Recipe

May 1, 2005 · Leave a Comment

Applebee's claims to be the largest casual dining chain in the world. (Photo by Devlyn)

Applebee's claims to be the largest casual dining chain in the world. (Photo by Devlyn)

By segmenting its workforce and focusing its retention efforts on its top tier employees, casual-dining pacesetter Applebee’s® has achieved sky-high retention rates (up to 96%) among its most valuable restaurant managers.

Get the whole story (PDF) in this feature for Workforce Management.

Categories: Business · Case Study · Food · Journalism